GUEST SPEAKER:
Shelly McElroy
Shelly McElroy hails from Dublin, Ireland and is an esteemed Culture and Leadership expert with years of experience in Hospitality leading teams with as many as 120 members. Passionate about people, communication, self-care and fast-paced environments. Shelly is the founder and CEO of Dream Culture, who uses her warmth and charisma to help leaders seek their highest potential. She has successfully helped countless companies and leaders create sustainable cultures, develop high-performing teams, and master and elevate their communication skills. With a firm understanding of the fundamentals of workplace interactions, Shelly is a trusted mentor and go-to guide for C-suite executives, small business owners, and everyone in between,
Creating a Culture of Innovation for Clubs to Thrive in this 45-minute keynote, we’ll explore how clubs can foster a culture of innovation to stay competitive and drive long-term success. From empowering teams to think creatively to leveraging technology and improving member experiences, this session will provide practical strategies to challenge the status quo and enhance hospitality. Attendees will leave with actionable tools and insights to enhance engagement, streamline operations, and future-proof their clubs.
Event Overview
In Person
Schedule:
• 10:00am: Arrival
• 10:30am: CMAA Members Meeting
• 11:00am: Workshop Presentation by Shelly McElroy
• 12:00pm: Lunch (ticket price of $60 per person includes lunch)
• 2:30pm: Event Concludes
Workshop Highlight – Creating a Culture of Innovation for Clubs to Thrive:
We’re excited to welcome Shelly McElroy, an esteemed Culture and Leadership expert from Dublin, Ireland, as our keynote speaker. With extensive experience in hospitality—having led teams of up to 120 members—Shelly is the founder and CEO of Dream Culture. Her passion for people, communication, and self-care has helped countless companies develop sustainable, high-performing cultures. In her 45-minute presentation, she will explore practical strategies for fostering a culture of innovation within clubs, from empowering teams and leveraging technology to enhancing member experiences and driving long-term success.